Our History

A simple conceptPoundland Sunderland (9 of 1)

Poundland’s retailing concept is extremely simple: a range of more than 3,000 items – representing AMAZING VALUE for money.

Our pilot store opened in the Octagon Centre, Burton-upon-Trent in December of 1990, followed by new stores in High Street, Meadowhall and other quality trading locations.  Shoppers loved the concept, and so did fellow retailers and landlords.  The stores proved to be a huge success. Meadowhall’s success was repeated by further stores opening by the end of the year.


Poundland opens the first store in Burton-upon-Trent which is still open today

Our Hong Kong office opens to provide direct support with sourcing

Poundland is sold to Advent International; Colin Smith joins as Chairman

Our 100th store opens in Shirley, West Midlands

Springvale, our second distribution centre, is opened to provide 500,000 sq ft combined capacity

150th store opens; Jim McCarthy joins Poundland as CEO

Our 200th store is opened in Doncaster, South Yorkshire

Warburg Pincus acquires the majority shareholding, as we reach 283 Poundland stores

The first Dealz store opens in the Republic of Ireland
Poundland wins Discount Retailer Of The Year at the Retail Industry Awards

We open our new 200,000 sq ft distribution centre at Hoddesdon; and our 400th store in Haringey
Andrew Higginson joins as Chairman and Colin Smith becomes Non-Executive Director

The 25th Dealz store opens in Ireland, and the 450th Poundland store opens in the UK
Poundland wins Discounter Of The Year at The Grocer Gold Awards

Poundland floats on the London Stock Exchange

Xtreme Value
Big Spring Clean Giveaway
Special Promotion on Weetabix and Duracell
Traveling to Ireland or Spain and looking for more Amazing Value? Visit Dealz Ireland & Dealz Spain for more information.