Our Story

Founded in 1990 with a store in Burton-upon-Trent, Poundland offers top brands and great quality private label items that provide 20m customers each year with amazing value every day. 

Alongside an extensive FMCG range at simple prices, stores also offer extensive general merchandise items and family fashion with simple low pricing on local high streets.

Poundland operates from hundreds of stores in the UK and Republic of Ireland where it trades as Dealz.

In June 2025, Poundland was acquired by specialist Gordon Brothers, a firm with deep expertise in retail, commercial, industrial, brands and real estate.