Press Release Year: 2021

Nov 11 2021

Poundland to launch first-ever national TV campaign

Comes after big 2021 store makeovers with clothing, homewares & frozen food Tech ranges re-launched this week with 60-plus products called Viido Thirty years after its debut, this Saturday (13 November), Poundland will launch its first-ever national TV advertising campaign following a significant revamp of its 800-plus stores to bring new ranges to customers. The […]

Jul 20 2021

Poundland chilled and frozen rollout to reach 200 stores

Landmark to be reached in Flint, North Wales Nearly 40 stores to get new ‘shop-in-shops’ to give customers more choice Poundland is pushing ahead with the summer rollout of its chilled and frozen food ranges which is poised to pass the 200-store mark in the next few weeks. The launch of the new ranges has […]

May 6 2021

Poundland Refreshes Its ‘Must-Have’ PEP&CO Home Collections

Calming bamboo and neutral shades feature in spring & summer refresh Following its stellar launch last year, Poundland has today completed a top-to-bottom refresh of its PEP&CO Home ranges in all its 800-plus stores for spring and summer. The range – which was Poundland’s biggest-ever launch and drove off-the-charts sales when in debuted in August […]

Apr 7 2021

Poundland ready to roll out red carpet as high streets re-open, as its new stores create jobs and support the UK’s recovery

Discount retailer has transformed stores over the past year while shoppers stayed home 55 Hibernating stores in England & Wales to re-open next week Over 400 jobs created in 2020/21 with at least 250 more expected by September. Poundland today said “welcome back” to customers as non-essential English & Welsh stores are set to re-open […]

Feb 26 2021

Poundland to re-awaken hibernating stores from Friday February 26

“Operation Spring Back” goes into action at four of its Northern Ireland locations Poundland has announced it will begin re-awakening four of its hibernating Northern Ireland stores from 8am on Friday February 26. The stores at Belfast’s Castlecourt Shopping Centre, Enniskillen’s Erneside Shopping Centre, The Buttercrane Shopping Centre, Newry and Derry/Londonderry’s Ferryquay Street will all […]

Feb 25 2021

Poundland begins re-awakening hibernating stores from 26 February

“Operation Spring Back” goes into action as PM sets out roadmap for easing restrictions Poundland today announced it will begin re-awakening its hibernating stores from 8am on Friday 26 February after Prime Minister Boris Johnson last night set out the roadmap for lifting lockdown restrictions. The UK’s leading discount retailer has kept the vast majority […]

Jan 26 2021

Poundland opens new Stratford-upon-Avon with essentials and more

Says “Maybird store is as you like it, but only come if necessary”, to support of lockdown   Poundland will quietly open its new store at Stratford-upon-Avon’s Maybird Shopping Park at 9am on Saturday 30 January but is urging shoppers to visit only for essential supplies.   “The amazing value and wide range on offer […]